Sassa Marks 20 Years with Eclectic Fashion and Eco-Friendly Swimwear

Sassa Ambassador Gabby Basiano
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Get ready for summer vibes! Elevate your essentials with Sassa, a premier women’s brand renowned for its chic swimwear, activewear, and underwear.

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Marking its 20th anniversary, Sassa introduces the #SassaForEveryLifestyle campaign, spotlighting a versatile array of styles designed to empower Filipinas in every facet of their lives. This season, Sassa makes waves with a sustainable swimwear collection meticulously crafted from recycled materials, ensuring that you not only look and feel great but also contribute positively to the environment this summer!

Sassa Chooses Sustainability

With a rich legacy of two decades in styling for Filipinas, Sassa remains steadfast in its commitment to expanding its range of styles while embracing sustainable fashion practices. This dedication is exemplified by the introduction of its Sustainable Swimwear Collection, featuring the Lush Paradise and Surreal Blooms Collections. Crafted from recycled fabric comprising 88% recycled polyester sourced from PET bottles and textile waste, this swimwear not only promises style and support but also champions sustainability.

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“As we embark on a new decade, Sassa transcends mere style and embraces sustainability. Compared to conventional production methods, our recycled fabric conserves water, energy, and reduces chemical usage,” stated Raiza Limpiada, Marketing & E-commerce Manager of Sassa. “This contributes to a greener future for all, perfectly aligning with our #SassaForEveryLifestyle campaign.”

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Celebrating #Sassa20YearsOfStyling

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The #SassaForEveryLifestyle campaign celebrates the diverse journeys of Filipina women, acknowledging their individual style aspirations and providing them with the ideal ensembles to confidently navigate their daily lives.

Whether you’re a sporty chic hitting the gym, an adventurous soul exploring new horizons, a powerhouse professional mastering the boardroom, a sun-loving princess lounging by the pool, a trendsetting diva setting the pace, or a minimalist muse finding solace in cozy essentials, Sassa offers an extensive array of apparel seamlessly integrated into your routine.

Sassa’s 20th year signifies our steadfast commitment to evolving beyond a mere clothing brand, transforming into a lifestyle companion for Filipinas,” she emphasized. “Through this initiative, we urge every woman to embrace their inner #SassaGirl, fostering celebration, inspiration, and empowerment among each other, embodying a beautiful fusion of style, adventure, and sisterhood. Additionally, we champion responsible fashion, aiming to make a positive environmental impact,” she concluded.

This summer, immerse yourself in the essence of this lifestyle with Sassa’s offerings, spanning from underwear and activewear to swimwear, all meticulously crafted with utmost attention to price and quality, catering to diverse body shapes and sizes. Discover your perfect fit at leading department stores nationwide and online via www.sassa.com.ph and other premier e-commerce platforms.

Follow @sassa_ph on Instagram and @sassa.ph on Facebook & TikTok for the latest updates.



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